Fraser & Neave Holdings Bhd Sustainability Report 2021

Promoting Active Lifestyles F&NHB has a long and proud tradition of promoting active lifestyles in the community - from grassroots development to supporting elite levels. We believe that sports have an important role in all societies and is a powerful tool to support nation-building. We believe access and participation in sports is vital to youth development because it teaches core values like co-operation and respect, while instilling discipline and confidence within the individual. This is why 100PLUS is passionate in supporting schools and grassroots sports programmes, especially in football and badminton to nurture future generations of champions. Allocation of investment in sports development are as follows: 30% 26% 20% 16% 8% Football Badminton Marathons Multi-sports events Others • Grassroot Programmes 100PLUS has been a key partner of Liga Kementerian Pendidikan Malaysia (KPM), a football league organised under the Ministry of Education since 2011. The league encourages children from di*erent parts of Malaysia to develop their football skills. We have also been supporting the Badminton Association of Malaysia (BAM) in organising the 100PLUS Junior Elite Tour (previously known as 100PLUS National Junior Circuit), a premier youth development competition to motivate young and rising players to excel in the game. Many of the current national players, including Tan Wee Kiong, Goh V Shem, Chan Peng Soon, Goh Liu Ying and Goh Jin Wei competed in the 100PLUS National Junior Circuit during their junior days. Since 2003, 100PLUS has been the official partner for all BAM events and activities, including the Malaysian Open and Malaysian Masters. • Supporting Football Development As a long-term supporter of football development in Malaysia, we extended our support towards the Football Association Malaysia (FAM) as the o+cial hydration partner for major football and futsal events across Malaysia, including the Malaysian Premier Futsal League. • Recognising Local Sports Personalities A proud advocate of local sports development, we recognise our local sports personalities through the annual Sportswriters Association of Malaysia (SAM) – 100PLUS Awards, and we have been the main sponsor of this award since 2006. • Advocating for Healthy & Active Lifestyle In the past year of managing COVID-19 with lockdowns and physical restrictions, F&N continued our commitment to encourage our consumers to lead a healthy and active lifestyle even as they stayed at home. 100PLUS hosted a series of virtual workout sessions conducted by professional trainers and sports enthusiasts to encourage Malaysians to stay active while at home. We also had virtual fitness challenges to keep our consumers engaged and motivated. We also supported major runs, marathons and sports activities which were conducted virtually such as KL Standard Chartered Marathon, World Vision 2021 Virtual #RunforChildren, KL Car-free Morning Virtual Event 2021 and Penang Bridge International Marathon Virtual Run 2020. Creating Value for Society 073 Fraser & Neave Holdings Bhd ! Sustainability Report 2021