Breathing New Life Into Packaging

Penang – Fraser & Neave Holdings Bhd (F&NHB) has teamed up with TetraPak Malaysia and local municipal councils to enhance recycling by organising workshops to promote creative recycling methods.

Collaborating with the Seberang Prai Municipal Council (MPSP), F&NHB and TetraPak Malaysia organised a half-day upcycling workshop for 144 teachers. Armed with just used box cartons, the teachers were shown step by step guides to create unique card holders or coin pouches and baskets.

A similar programme was also organised with the Penang Island City Council (MBPP) for residents and members from the Penang Deaf Association, Cheshire Home, Old Folks Association and several other NGO associations. Held at the Kompleks Tun Razak, the programme saw 40 participants create baskets out of used box cartons.

The workshops were a follow-up to F&NHB’s school recycling campaigns, held this year from March 1 to August 31, 2017. The campaigns in Penang Island and Seberang Prai have received an encouraging response with the participation of 105 and 63 schools respectively.

Ms Cariessa Goh, Corporate Affairs Manager of F&NHB was delighted to expand the Company’s recycling initiative through its collaboration with TetraPak Malaysia and state municipal councils.

“Through our recycling campaigns, we encourage children to think up ingenious ways to reuse unwanted items and give them a second life through upcycling. Similarly, we want to instill the recycling and zero waste culture among adults as well through the upcycling programmes.

Taking care of the environment is the responsibility of all. As such, we are pleased to get an encouraging response from various communities and associations to participate in our first upcycling initiative. We look forward to organising similar activities in the future,” she added.

In line with the green effort, MPSP is encouraging the public to recycle by setting up collection centers at its Car Free Morning event, held every first Sunday of the month from 7.30am to 11.30am at Jalan Todak 2, Seberang Jaya. The public can also stop by MPSP’s Carnival Upcycle to sell their recyclables at Juru Autocity. The event is held every first Saturday of the month from 7.30pm to 10.30pm.